Most studios show you the work after it's finished, once every rough edge has been sanded off and the story of how it got made has been rewritten into something tidier than the truth. We'd rather show it while it's still moving.
The Color of the Day is the first original out of Valley7Studios, shot in and around Savannah. It's in production now. That means casting conversations, location scouting, schedule math that doesn't quite work, and the specific kind of problem-solving that only shows up once cameras are involved.
Why we're documenting it
There's a version of this where we go quiet for months and emerge with a trailer. We're not doing that. Savannah has more creative talent than it has visible paths into the work, and a lot of that gap is information — people don't see how a production actually gets made, so it stays abstract and out of reach.
Showing the work is part of the work.
So we're posting the process here as it happens. Shoot days, what we got wrong, what we'd do differently. If you've ever wanted to see what independent production looks like from the inside without moving to Atlanta or LA, that's what this is.
How to get involved
We're open on both sides of the camera. If you're an actor, a creator, or someone who's been meaning to try, reach out. If you're crew — camera, sound, grip, production assistance — we especially want to hear from you. Experience helps but isn't the gate; showing up reliably matters more than a reel.
- On camera: send your name, your Instagram, and anything you've been in. No formal reel required.
- Crew: tell us what you do and what gear you're comfortable on.
- Locations: if you've got a space in or near Savannah, we'd love to see it.
Casting details and shoot dates get announced here and to the list first.
Where we are
The build is tracked against a live production checklist — every environment, character, and prop gets designed, generated, reviewed, and approved before it reaches a frame. Here's the honest state of it.
Key art
Three teaser directions, all built on the same locked palette — emerald for the tower, gold for the roads, crimson held in reserve. Blue appears nowhere, and that's on purpose.
Key art — The Color of the Day · Valley7Studios
Environment development
The world gets built before anyone stands in it. Every plate is shot the same way — 16:9, three-quarter angle, no people — so the city stays continuous from episode to episode.
ENV 9 NicoStreet Storefront · ENV 12 The Gold Bridge · DH1 The Dye-House — approved.
Props & assets
Objects carry the story as much as the sets do. Each one is designed, generated, and approved on its own, the same way a production designer would source them.
A4 Zuri's Thimble · The Lion's coin · A40 The Hero Thrill · A46 The Stained Hands — all approved.
Character reference
Design first, casting second. These are reference sheets — silhouette, wardrobe, and palette — built before anyone is cast, so the people we bring in know exactly who they're stepping into.
Ms. Odell · The Oracle · The Doorman — reference sheets, not final casting.
The world gets built before anyone stands in it.